Showcase for – Rapper
Our client required a mascot to strengthen their drinks brand. The mascot was briefed to be a cool male that would attend festivals.We only had a drawing as the starting visual. This then progressed to a 2D character and from there the files were formatted for a 3D model
Clothing and features were especially important for this project and every last detail was designed for strict approval. The end character was fun vibrant and incredibly approachable offering massive exposure on social media and at events on the ground.